Think Fast Talk Smart: Communication Techniques
Matt Abrahams, Think Fast Talk Smart
Join Matt Abrahams, a lecturer of Strategic Communication at Stanford Graduate School of Business, every Tuesday as he sits down with experts in the field to discuss real-world challenges. How do I send my message clearly when put on the spot? How do I write emails to get my point across? How can I easily convey complex information? How do I manage my reputation? Whether you’re giving a toast or presenting in a meeting, communication is critical to success in business and in life. Think Fast, Talk Smart provides the tools, techniques, and best practices to help you communicate more effectively. Learn more & sign up for our eNewsletter: https://fastersmarter.io
Categories: Education
Listen to the last episode:
Create more meaningful communication by defining your audience.
Before you even think about communicating a message, defining a brand, or developing a strategy, Seth Godin says you have to ask these questions: “Who’s it for? What’s it for? And what’s the change [you] seek to make?”
As a best-selling author, entrepreneur, and marketing expert, Godin understands that effective communication rests on purpose and intent. “Branding is not logoing,” he says, but a “promise” that an individual or company makes about who they are and what others can expect of them. By intentionally defining who we are and who our audience is, Godin argues we can create more meaningful connections and drive real change.
In this episode of Think Fast, Talk Smart, Godin and host Matt Abrahams explore how we can be more deliberate in our communication, using storytelling, clarity of messaging, and defining the impact we want to make on our audience and the world.
Episode Reference Links:
- Seth Godin
- Seth’s Books: This Is Strategy / This Is Marketing
- Ep.64 Best of: Techniques for Managing Your Reputation
- Ep.118 Maximizing your Personal Brand: Communicating Who You Are to Help Get What You Want
Connect:
- Email Questions & Feedback >>> hello@fastersmarter.io
- Episode Transcripts >>> Think Fast Talk Smart Website
- Newsletter Signup + English Language Learning >>> FasterSmarter.io
- Think Fast Talk Smart >>> LinkedIn, Instagram, YouTube
- Matt Abrahams >>> LinkedIn
Chapters:
- (00:00) - Introduction
- (01:35) - Defining Branding and Marketing
- (03:16) - The Role of Status in Podcast Growth
- (05:25) - Storytelling as a Powerful Tool
- (07:05) - The Smallest Viable Audience
- (08:38) - Clarity in Messaging
- (10:55) - Strategy Defined
- (14:18) - Developing Effective Strategies
- (16:54) - The Final Three Questions
- (21:01) - Conclusion
Previous episodes
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169 - 165. Building Your Personal Brand Makes a Promise: Are You Keeping It? Tue, 22 Oct 2024
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168 - 164. Best of: Using "Pre-suasion" to Influence Others Tue, 15 Oct 2024
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167 - 163. Is Your Audience Ignoring You? How Authenticity Creates Connection Tue, 08 Oct 2024
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166 - 162. Unlock Career Opportunities: How to Make the Right Moves Tue, 01 Oct 2024
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165 - Bonus: How to Manage Speaking Anxiety the Think Faster, Talk Smarter Way Thu, 26 Sep 2024
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164 - 161. Do Your Homework: Know What to Say by Knowing Who You’re Talking To Tue, 24 Sep 2024
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163 - 160. Best of: How to Communicate Your Gameplan Tue, 17 Sep 2024
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162 - 159. Earn Your Audience: You Can’t Lead If No One’s Listening Tue, 10 Sep 2024
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161 - 158. Hope for Cynics: Building Trusting Relationships through Communication Tue, 03 Sep 2024
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160 - 157. Communicating the Future: Defining Where We Want AI to Take Us Tue, 27 Aug 2024
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159 - 156. Creative Communication: How Our Design Choices Illustrate Our Values Tue, 20 Aug 2024
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158 - 155. Can We Be Candid? How to Communicate Clearly and Directly Tue, 13 Aug 2024
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157 - 154. Best of: Communicating Better as a Leader Tue, 06 Aug 2024
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156 - 153. Listen Up, Leaders: A Record-Setting Coach’s Guide to Communication Tue, 30 Jul 2024
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155 - 152. Fix Your Communication: Why It’s About Connection Over Perfection Tue, 23 Jul 2024
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154 - 151. Get Hired: How the Right Communication Can Advance Your Career Tue, 16 Jul 2024
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153 - 150. Communication Tips from the Classroom and Around the World Tue, 09 Jul 2024
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152 - 149. Best of: How to Take Risks in Your Communication, Relationships, and Career Tue, 02 Jul 2024
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151 - 148. Conviction and Compassion: How to Have Hard Conversations Tue, 25 Jun 2024
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150 - 147. Disrupt Yourself: How to Innovate Who You Are and Become Who You Can Be Tue, 18 Jun 2024
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149 - 146. Stress Resets: How to Change Your Internal Dialogue to Communicate Better Tue, 11 Jun 2024
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148 - 145. Best of: The Art of Negotiation, How to Get More of What You Want Tue, 04 Jun 2024
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147 - 144. Communicating Through Conflict: How to Get Along with Anyone Tue, 28 May 2024
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146 - 143. Adopting a VC Mindset: How to Achieve More by Thinking, and Communicating, Like a Venture Capitalist Tue, 21 May 2024
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145 - 142. Power and Persuasion: Live Insights from Stanford Experts Tue, 14 May 2024
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144 - 141. An Invitation for Innovation: Why Creativity Is Found, Not Forced Tue, 07 May 2024
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143 - 140. Best of: How to Handle a Skeptical Audience Tue, 30 Apr 2024
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142 - 139. Lose Yourself: The Secret to Finding Flow and Being Fully Present Tue, 23 Apr 2024
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141 - 138. Speak Your Truth: Why Authenticity Leads to Better Communication Tue, 16 Apr 2024
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140 - 137. When Words Aren’t Enough: How to Excel at Nonverbal Communication Tue, 09 Apr 2024
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139 - 136. The Art of Disagreeing Without Conflict: Navigating the Nuance Tue, 02 Apr 2024
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138 - 135. Best of: The Personal and Professional Power of Emotional Awareness Tue, 26 Mar 2024
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137 - 134. How to Chat with Bots: The Secrets to Getting the Information You Need from AI Tue, 19 Mar 2024
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136 - 133. From Good to Super: How Supercommunicators Unlock the Language of Connection Tue, 12 Mar 2024
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135 - 132. Lean Into Failure: How to Make Mistakes That Work Tue, 05 Mar 2024
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134 - 131. Friction Fixing: How to Use Obstacles to Your Advantage Tue, 27 Feb 2024
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133 - 130. Best Of: How to Maintain a Powerful Presence in Your Communication Tue, 20 Feb 2024
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132 - 129. Connect Deeply: How to Communicate So People Feel Seen and Heard Tue, 13 Feb 2024
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131 - 128. Four Powerful Principles, Pt 2: Your Questions Answered Thu, 08 Feb 2024
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130 - 127. Four Principles of Powerful, Focused Communication, Pt. 1 Tue, 06 Feb 2024
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129 - 126. Making Meetings Meaningful, BONUS: When Face-to-Face Meetings Matter Tue, 30 Jan 2024
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128 - Think Fast, Talk Smart: The Podcast (A Sound Bite!) Mon, 29 Jan 2024
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127 - 125. Making Meetings Meaningful, Pt. 2: Key Ingredients for Effective Meetings Tue, 23 Jan 2024
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126 - 124. Making Meetings Meaningful, Pt. 1: How to Structure and Organize More Effective Gatherings Tue, 16 Jan 2024
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125 - 123. Best Of: Why Curiosity Is Communication’s Secret Weapon Tue, 09 Jan 2024
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124 - 122. How To Be More Confident and Calm in Your Communication: Managing the "ABC’s" of Communication Anxiety Tue, 02 Jan 2024
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123 - 121. Building Trust and Connection: How to Lead with Vulnerability Tue, 26 Dec 2023
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122 - 120. A Few of Matt’s Favorite Things: 10 Communication Takeaways from 2023's TFTS Episodes Tue, 19 Dec 2023
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121 - 119. Best Of: How to Embrace the Benefits of Stress Tue, 12 Dec 2023
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120 - 118. Maximizing your Personal Brand: Communicating Who You Are to Help Get What You Want Tue, 05 Dec 2023